Thursday, May 22, 2008

A Live Teleconference with Michael Gerber!

He’s created a revolution in business by busting the E-Myth. You don’t get to your 63rd book reprint (check out The E-Myth Revisited), without knowing a thing or two about the subject matter, and in Michael Gerber’s case that subject matter is quite simply: succeeding in business.

Michael Gerber has spent the last three decades working tirelessly to empower business owners to gain more freedom, more money, more time, and more life. Documented in his mega-best selling books, The E-Myth: Why Most Small Businesses Don’t work and What to Do About It, and the updated The E-Myth Revisited, Michael Gerber prescribes a way out of what he calls “the tyranny of routine,” which drags down the business owner’s entrepreneurial spirit with dull, repetitive work. The E-Myth point of view powerfully describes how to rise above that tyranny of routine to build a flourishing, innovative, and sustainable business.

Join us on June 2nd at this live teleseminar exclusively for Steady Elevation members, and be prepared to redefine your notion of how business success is achieved.

Registration fee: $0. The information: priceless!

Click here for the details.

Monday, May 5, 2008

My New Email Signature - Meny Hoffman

"It's not good enough to be on the right track - you also need to keep moving forward"

Besides being a pithy saying, I’ve adopted it as my new email signature. Now you’re probably thinking, who cares what your new email signature is??? Read on and I’ll explain why I’ve chosen to publicize my e-mail signature on our blog.

There is a common truism I repeat all the time. The way you really get loyal clients is by building “know, feel and trust” and the way to do that requires a lot of work. The one basic step is to give them value. Show them you are not here just to get their money; you are here as a resource to help them grow, or accomplish their goals, and that goes for no matter what business you’re in.

Having an e-mail signature with a quote that people could learn from is a great way of building “know, feel and trust” vibes. And yes, this quote is something I really believe in. Some people are satisfied that they are on the right track and my message to them is: No! Don’t leave it at that. You also need to keep moving forward.

Cheers,
Meny Hoffman